Sample Campaigns by promosys
The Problem
Low brand awareness and tired online presence.
The Solution
New website with e-commerce. Personalised direct mail with personal URL's and a competition with viral appeal.
The Results
32% campaign response rate. New revenue from online sales and exponentially increasing brand awareness + lead generation through viral spread.
"A DM piece that offers 'Free Beer' surely couldn't fail to generate a response, but it's how this feedback data is being generated and managed is the really clever part of a campaign from Sydney-based developers, Promosys"
Print 21 magazine, October 2007, page 20
